Here are two reasons
why you should buy this book
1)
By implementing just one of the many recommendations suggested
in Simple Steps To Building Million Dollar Cosmetic Practices,
you will either make or save thousands of pounds in a very short
period of time.
2)
Your competitors are probably halfway through this book.
As
the aesthetic medical industry moves toward a commodity market,
physicians and clinic owner will find it difficult to maintain their
edge and will have to sell on price unless they make the necessary
changes within the practice to distance themselves from the thousands
of aesthetic practices selling the same services.
Simple Steps to Building Million Dollar Cosmetic Practices provides
an ethical approach to helping physicians develop strategic business
and marketing objectives, which will ensure long-term growth and
profit by building emotional value with its customer.
The book segments the practices activities into five broad categories:
Procedures: it identifies which procedures generate the most profit
to the practice and demonstrate how financial objectives should
be set for each procedure category.
Customer Relation Management: benchmark best practices in other
industries and provides simple recommendations for improving communication
with the practice’s most valuable asset-its customers.
Staff
Development: A well-trained and motivated team is the practice’s
most valuable arsenal to sustain its long-term success in this
industry. The book makes recommendations on how to select and
develop a winning team.
Internal
Operations: reviews procedures and guidelines that should be established
within the practice to ensure employee efficiencies, minimize
operating cost, improve consultation closing ratio, ensure sales
objectives are met, and keeping your customers happy.
Promotion:
The challenge for the aesthetic practice is to identify which
promotional medium is most influential in their target markets.
The book reviews the most successful and cost effective promotional
activities available to physicians.
Book Price: £40
Make Cheques payble to K-T Solutions UK Ltd
Address: 123 Ermin street, Swindon, Wiltshire, SN3 4NH
or
Call 01793 323786 to pay by credit card.
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